Being a top Scottsdale Realtor doesn’t always matter

top scottsdale realtorsI define being a top Scottsdale realtor as being in the top 1/10th of 1% of all realtors in Arizona. When you rank real estate agents based on sales volume, my team and I are proud to among the best of the best. Last year we sold about $24m in homes mainly in the North Scottsdale area ($18m was my business and about $6m was contributed by my team). This year we’re planning on upping that number to $50m. Needless to say this group of top Scottsdale real estate agents are focused on taking care of clients, following up with new inquiries, and seeing more houses than any other team in the Valley. Our secret is simple; we just work harder.

Ok back to the story. Just because we excel in our business of selling homes for top dollar doesn’t mean people always want to hear what we have to say. One of our faults is that we tell people the truth, even if it hurts. We recently had a conversation with a home owner that was insulted when we shared the comps for his home. How do I know he was insulted? He emails…

Your comparable source is substandard. I think that you need to go to to bring yourself up to date in our area.

Shot through the heart! Zillow? He prefers automated tools over boots on the ground experience? That one got me.

So I shared that Zillow published accuracy data for their area and zestimates are not within 20% of the actual value 26% of the time. In real numbers that means on 1-in-4 homes worth $700k they have it listed outside of the range of $560k – $840k. Kind of a big range. I also shared that our data source (ARMLS) is the same source that all appraisers use. And of course I had my salesman hat on so I pointed out that we have seventeen 5-star reviews on Zillow from happy clients that have gotten top dollar for their homes.

I became a top Scottsdale realtor by telling the truth about price and condition. The bottom-line is that I take listings that sell. I see more transactions than most realtors so I’m prepared for most situations and so are my clients. Being ranked in the top 1/10th of 1% did not matter this time. And cue the cliche… you can’t win ’em all!

If you’re sure you would like the truth about your home value – use our Scottsdale Home Value form. 🙂

Ready to talk? Call us today.

  • #1 AZ Real Estate Team

  • Best REALTOR® In The Valley 2017

    - Nominee

    Finalists will be announced in October 2016

  • Top Ranked Real Estate Team

    - Phoenix Business Journal

    2015, 2016

  • Top 10 Buyer’s Agent

    - by Sales Volume

    Homes & Land Magazine 2015, 2016

  • Top 10 Producing Agent

    - by Sales Volume

    Homes & Land Magazine 2011, 2012, 2013, 2014, 2015

  • Top 1% of REALTORS®

    - in Maricopa County by Sales Volume

    Arizona Regional MLS 2005, 2006, 2007, 2008, 2009, 2010, 2011, 2012, 2013, 2014, 2015, 2016

  • Real Estate Agent of the Year

    - Finalist

    AZ Business Magazine – 2014

  • #1 Real Estate Team

    - in Arizona

    Ranking Arizona – 2014

  • #1 Agent by Sales Volume

    - in Arizona

    Realty One Group, North Scottsdale Office -2015, 2016 Realty One Group, Scottsdale Office - 2011, 2012, 2013, 2014 Realty One Group, National - April 2014

  • Gold Zone Award

    - in Arizona

    Realty One Group, National - 2014, 2015, 2016

  • Real Trends

    (National REALTOR® Rankings)

    Best Real Estate Agents in America 2014

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  • Date: 9/6/2017

    Source: Zillow

    Jeff convinced me the property should be upgraded to maximize the net profit. He was right the upgrades produced an extra profit which doubled the - Read More

  • Date: 9/6/2017

    Source: Zillow

    Where can I start to describe the incredible job Alex did for our family during the purchase of our new home. I am very thankful - Read More

  • Date: 8/29/2017

    Source: Zillow

    She was very knowledgeable and great to work with. We purchased a home with her and later sold a home through her. I would - Read More

  • Date: 8/24/2017

    Source: Zillow

    Sharon is great! She is such a hard worker, she works for you. Her ability to get things done (and quickly) is amazing. We live - Read More

  • Date: 8/22/2017

    Source: Email

    Jackie blocked out large amounts of time over several weekends to help us find our home. Jackie's tips to declutter our home paid off...we sold - Read More

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